At Primarossa Farms we grow, import, and distribute fresh-cut flowers from Guatemala to the U.S.’s top retailers.

About us

With over 30 years of experience exporting flowers to the U.S., we are pioneers in the Guatemalan flower industry. Leveraging our proximity to the U.S., we provide competitive pricing and fast transit times compared to other industry players.

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Women-led

There are over 250 expert women in charge of growing and selecting our flowers in Chimaltenango, Guatemala. Most of these women are also head of households and have become the pillars of the economy in the area.

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Strategic Location

Guatemala’s geographical position provides a competitive edge over south america, offering cost benefits and reliable growing conditions. With no rainy season from November to May, farms enjoy a stable climate that supports consistent rose production of about 145 stems per square meter.

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Farm direct flowers

Proximity to the United States allows flowers to be shipped directly by truck, ensuring shorter lead times and fresher arrivals compared to sea freight from South America. This efficient cold-chain delivery preserves quality from farm to warehouse in less than 3 days in transit.

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Take a look inside our farms

  • Our farms work to conserve biodiversity and promote sustainable livelihoods by transforming agricultural, forestry, and business practices worldwide. Our Rainforest alliance certification ensures environmentally responsible production, protecting ecosystems and supporting workers' rights.

  • We power all our operations with solar panels, ensuring that 100% of our energy comes from the sun. This sustainable approach reduces our carbon footprint and aligns with our commitment to environmentally responsible farming

  • Fresh. Fast. Valuable

    Our focus on consistency, reliability, and efficiency allows us to provide high-quality products that meet expectations every time. When choosing Primarossa Farms, you can be assured of superior product quality, timely deliveries, and excellent value.

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